June 29, 2024

How can I integrate HubSpot CRM with popular accounting software?

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Step 1: Identify Compatible Accounting Software

  • First, determine which accounting software you're using (e.g., QuickBooks, Xero, FreshBooks).
  • Verify its compatibility with HubSpot CRM by visiting HubSpot’s App Marketplace.

Step 2: Access HubSpot App Marketplace

  • Login to your HubSpot account.
  • Navigate to the main menu, then choose 'Apps' to access the App Marketplace.

Step 3: Search for Your Accounting Software Integration

  • Use the search bar within the marketplace to type in the name of your accounting software.
  • From the search results, select the appropriate integration application.

Step 4: Install the Integration

  • Click on the chosen integration to view details.
  • Hit the "Install" or "Connect" button.
  • Follow any on-screen prompts to grant necessary permissions.

Step 5: Configure the Integration Settings

  • Once installed, navigate to the app settings within HubSpot.
  • Configure the synchronization settings based on your preferences, such as sync frequency and which data points you wish to integrate.

Step 6: Map Fields Between HubSpot and Accounting Software

  • Determine which fields from HubSpot CRM (e.g., contact details, deal amounts) you want to sync with your accounting software.
  • Set up field mapping to ensure that data from HubSpot CRM aligns correctly with the fields in your accounting software.

Step 7: Set Up Workflow Automations (Optional)

  • For advanced integrations, consider setting up workflow automations.
  • For instance, when a deal closes in HubSpot CRM, an invoice can automatically be generated in the accounting software.

Step 8: Test the Integration

  • Create a test contact or deal in HubSpot.
  • Ensure that the relevant information syncs correctly to your accounting software.
  • Make any necessary adjustments if the data doesn't sync as expected.

Step 9: Monitor Regularly

  • Periodically check the integration to ensure data is syncing without issues.
  • Update field mappings as needed, especially if there are changes in either the CRM or accounting software.

Step 10: Utilize HubSpot Support and Resources

  • For any issues or advanced setup requirements, refer to HubSpot's support documentation.
  • Alternatively, consider reaching out to HubSpot's support team or community forums for assistance.

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